2012-2013 Catalog 
    
    Dec 17, 2024  
2012-2013 Catalog [ARCHIVED CATALOG]

Business Management - Marketing Concentration, A.A.S.


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Business Management


Business Administration, Entrepreneurship, Financial Services, Logistics, and Marketing
Associate of Applied Science (A.A.S.)
Contact Information: Program Office 615-353-3400, Email: business@nscc.edu

The following business degree at Nashville State Community College is accredited by the Accreditation Council for Business Schools and Programs: A.A.S. in Business Management.

The primary purpose of this degree is to prepare students for employment immediately following graduation from Nashville State.

Program Mission: The mission of the Business Management program is to provide practical learning opportunities that prepare students to:

  • Excel in the business community.
  • Effectively adapt to and manage technological change.
  • Develop ethical business practices and a sense of personal responsibility.
  • Work independently and as part of a team.
  • Communicate effectively with written and oral messages.
  • Think critically.
  • Be creative with business solutions.

The Business Management program prepares students entering the business field with the managerial and technical skills necessary to perform in entry-level management positions in small and large companies.

The Business Administration Concentration provides knowledge and skills sufficient to allow a person to be employed in a wide variety of service, merchandising, and manufacturing organizations. This program will be helpful to those individuals who wish to own and operate a business.

The Entrepreneurship Concentration is designed to offer students the opportunity to focus on various entrepreneurial aspects of business. Instruction in the areas of planning, managing, marketing, accounting, and supervising are emphasized. This concentration provides students with a basis to enter the small business environment.

The Financial Services Concentration provides the student with firm foundations in accounting principles, the U.S. monetary system, and the credit granting process.

The Logistics Concentration prepares students for employment in the supply chain management field. The concentration is designed to introduce logistics principles to students seeking first-time employment in supply chain management or for more experienced individuals desiring to expand their knowledge.

The Marketing Concentration directs the student toward understanding the performance of business activities that direct the flow of goods and services from the producer to the consumer or user.

Graduates of the Business Management program should be able to:

  • Understand how to develop and maintain an organization’s management program that effectively and efficiently maximizes organizational resources.
  • Possess basic business management skills in the areas of accounting, computers, economics, marketing, banking, management, team building, and business law.
  • Be able to apply basic business mathematics skills.
  • Communicate effectively in written form and orally.
  • Seek employment in retail, wholesale, manufacturing, and service industry organizations.

Career Opportunities

Business Administration Concentration

  • Product manager
  • Management trainee
  • Store/office manager
  • Director of sales and marketing
  • Customer service representative

Entrepreneurship Concentration

  • Small business owner
  • Small business manager

Financial Services Concentration

  • Teller
  • Broker assistant
  • Credit investigator
  • Operations supervisor
  • Loan and financial processor

Logistics Concentration

  • Transportation Analyst
  • Production Planner/Scheduler
  • Supply Chain/Materials Manager
  • Executive Team Leader – Logistics
  • Logistics Coordinator/Inventory Management
  • Operations Manager
  • Purchasing Assistant
  • Supply Specialist
  • Traffic Office Technician
  • Inventory Analyst
  • Logistics Analyst

Marketing Concentration

  • Sales manager trainee
  • Marketing manager trainee
  • Customer service representative
  • Marketing associate
  • Retail sales associate

Cohort Work


In Fall 2012, students have the option of enrolling in a cohort which will follow a prescribed class schedule. The cohort will be composed of Business Administration Concentration majors who will move through the A.A.S. Business Management Degree coursework as a designated group. These students must be full-time students and must also be prepared to begin the prescribed college-level coursework (need to have completed all Learning Support/developmental courses.) Initially, cohorts will be available only for night students with classes meeting during the evening schedule.

Transfer/Advising

The A.A.S. degree is designed to prepare a student for employment upon graduation. Some universities, at their discretion, accept some technical courses for transfer. A student who plans to transfer to a university should consult his/her advisor and the receiving university about transfer and articulation policies. Failure to do so could result in loss of transfer credits.

Marketing


Course Requirements


Humanities


  • Humanities Elective 3 Credits

Social Sciences


  • Social Sciences Elective 3 Credits

Technical Elective


  • Any BUS, ECON, ENTR, FIN (BNK), LOGI, or MKT course in addition to required courses or a related course approved by your advisor 3 Credits

Total Required – Associate’s Degree: 60 Credits



 

Recommended Full-Time Schedule


Note:


Cooperative work experience can be an important addition to a student’s formal classroom work. Co-op courses may substitute for technical courses with the prior approval of the Program Coordinator. The Career Employment Center will provide the correct course numbers.

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