MKT 2220 - Marketing

3 Credits
3 Class Hours

A study which presents information concerning the practices and basic principles of marketing from origin to the ultimate consumer. Topics include the marketing mix, buyer behavior, organization and planning, channels of distribution, and promotion. Prerequisite(s): Completion of all Learning Support competencies for reading and writing.

Semester Availability: Fall, Spring, Summer

Not part of a Tennessee Transfer Pathway

Syllabus

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