2023-2024 Catalog 
    
    Mar 28, 2024  
2023-2024 Catalog [ARCHIVED CATALOG]

Visual Communications - Graphic Design Concentration, A.A.S.


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Visual Communications


Associate of Applied Science Degree (A.A.S.) with a concentration in Graphic Design and Photography
Contact Information: Program Office 615-353-3531, Program Site

The Visual Communications program provides a vibrant environment that prepares students to be creative and critical thinkers who use design and photography to communicate effectively. This immersive program gives students access to professional technology and experienced faculty to learn principles of visual communications, sound business practices and portfolio development. With concentrations in Graphic Design and Photography, students can focus on the skills needed to pursue a creative career. 

Graduates of the program should be able to:

  • Demonstrate technical proficiency of hardware and software applications related to discipline;
  • Exhibit creative and conceptual visual skills and craft through creative problem-solving;
  • Demonstrate time management skills by meeting deadlines;
  • Create a portfolio that is displayed in a professional manner; and
  • Demonstrate knowledge of business issues relevant to the Visual Communications industry.

Grading Policy

A grade of “C” or above must be earned in all COM and PHO courses to meet prerequisite and graduation requirements.

Transfer/Advising

The A.A.S. degree is designed to prepare a student for employment upon graduation. Some universities, at their discretion, accept some technical courses for transfer. A student who plans to transfer to a university should consult his/her advisor and the receiving university about transfer and articulation policies. Failure to do so could result in loss of transfer credits.

Graphic Design Concentration


The Graphic Design concentration prepares students for a successful career with design projects that expand and refine problem-solving skills needed in professional practice. Students learn the core foundations of Graphic Design from award-winning faculty by exploring creative briefs, branding, logo development, typography, publication/editorial design, packaging/product design, web design and social media content development. 

Students have access to dedicated studio spaces, that include updated equipment, with all necessary production and output devices such as large format printers, laser cutters, RISO printers, professional photo & video equipment.

Graduates of the program should be able to:

  • Demonstrate effective design solutions that convey an intended message;

  • Demonstrate the technical skills necessary to create professional level design projects;

  • Manage design projects from ideation to execution; and

  • Create a portfolio of design work that demonstrates both creative and technical skills. 

Career Opportunities

  • Graphic Design 

  • Content Creation 

  • Web Design 

  • Package Design 

  • Publication Design 

  • Advertising & Marketing 

Course Requirements


Required: NSCC 1010 - First Year Experience


Humanities and/or Fine Arts * 3 Credits


Communication (choose one)


Natural Sciences *4 Credits or Mathematics *3 Credits


A student using a natural science to satisfy this general education requirement must demonstrate college-readiness in mathematics.

Social/Behavioral Sciences *3 Credits


Graphic Design Technical Electives (6 credits required)


Any PHO or COM course

 

Total Required – Associate Degree: 61 Credits



 

Recommended Full-Time Schedule


First Year


Fall Semester

Spring Semester

Second Year


Fall Semester

Spring Semester

Note:


Part time students and students who need Learning Support classes should consult their COM Faculty advisor for a recommended schedule of classes prior to their first semester registration. The sequence of courses in this program requires that students start with degree specific courses in their first semester and take the courses in the sequence listed above. 

Additional course requirements: The Tennessee Board of Regents requires that students either demonstrate the appropriate skill levels in math, reading, and/or writing before enrolling in college-level courses or enroll in appropriate co-requisite experiences with college-level courses to develop competency in those skills while performing college-level work. ACT/SAT scores, classic ACCUPLACER test scores, next-generation ACCUPLACER test scores, or other relevant information determine whether a student needs to enroll in co-requisite courses in math, reading, and/or writing (English).

 

Internships can be an important addition to a student’s formal classroom work and may substitute for technical courses with the prior approval of the instructor. The Career Services Office will provide the correct course numbers.

 

* This course is part of the general education core.

 

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