2023-2024 Catalog 
    
    Apr 19, 2024  
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2023-2024 Catalog [ARCHIVED CATALOG]

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BUSN 2380 - Principles of Marketing

3 Credits
3 Class Hours

This course is a study of basic marketing principles and practices, including the selection of target markets and the development of the marketing mix (product, price, promotion, and place of distribution). Prerequisite(s): Level 2 placement in English and Reading .

Semester Availability: All




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