MKT 2220 - Marketing
3 Class Hours
Presents the practices and basic principles of marketing from origin to the ultimate consumer. Topics include the marketing mix, buyer behavior, organization and planning, channels of distribution, and promotion. Prerequisite(s): Completion of all Learning Support competencies for reading and writing.
Semester Availability: All
Not part of a Tennessee Transfer Pathway
Click here for course textbook information.
Click here for Spring 2019 course scheduling information.
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